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Happy World IP Day!
It's World IP day! A reminder that a robust IP position can make the world go round. Also a reminder to review your IP position to look at how you can [...]
IP Front™ – IP News
IP Valuation
Australia’s looming patent crisis
Australian stock valuations are probably depressed by low patent activity. Australian companies hold no defensive patent portfolios to assert in defen [...]
Monetizing your intangible assets
As the holder of intellectual property (IP) rights, it is crucial that you are fully aware of new opportunities to monetize your IP. In my last article I described the exciting opportunities...
Monetising of intangible assets
We all wish to make money from our assets. This can be from our tangible assets or our intangible assets Monetising of intangible assets A company’s intangible assets can take many forms....
Why are patents so important?
Getting a patent isn’t easy. It’s a long, complicated and expensive process, and without the right support it can be a real headache. So why bother? What’s so important about a patent that...
Channel 10’s Shark Tank hunt for the next Aussie inventor
An unprecedented chance to score public interest, financial backing and exponential business growth: The first season of Australian TV reality series “Shark Tank” has piqued the interest of many...
Inventor attempts to raise $70,000, raises $4,700,000
Father and son Cedar and Stuart Anderson, two new Australian inventors, have recently made the most significant innovation in beekeeping since 1852. “Flow”, their new automatic beehive device,...
Using IP valuation to align your marketing strategy and intellectual assets
Identifying brand support intangibles through IP valuation Brands don’t exist in a vacuum. It is not purely the look or text of the word or logo that appeals to consumers (as funky cool as they...