IP Front™ - Trade Marks related news

Taronga Conservation Society Australia vs Sydney Zoo Pty Ltd

Taronga zoo recently opposed the registration of a trademark of an up and coming zoo development in western Sydney to be named “Sydney Zoo”. The applicant, Sydney Zoo Pty Ltd was seeking to...

Non-traditional trade marks

A trade mark is defined in section 17 of the Trade Marks Act 1995 as a “sign used, or intended to be used, to distinguish goods or services dealt with or provided in the course of trade by a...

What is your IP strategy?

Your business' intellectual property is as important as your tangible assets. These days, staying ahead of the competition also means planning your IP [...]

20 things brand owners need to consider when starting a business

A good brand name can build the image of your business. Just as you plan your business well, so must you plan your brand.

Trade marks and groundless threats – why you should seek expert advice before enforcing your rights

You run a successful business with a well-known brand. You have spent many years and have financially invested heavily in your brand, building up a great reputation. One day you stumble...

Designing a new logo? Make sure you own it!

When setting up a new company, developing a new brand or undergoing a brand refresh, one of the first things that many companies do is engage a graphic designer to design a new logo. Having paid the...

Asian territories join global trade mark system

Thailand and Indonesia have recently joined the Madrid Protocol system. The addition of these two new countries will mean that there are now 100 members of the Madrid Protocol, covering 116...

Ambush marketers warned away from 2018 Commonwealth Games

The 2018 Commonwealth Games is being held in April on Australia’s Gold Coast. During the build up to the Games, the Gold Coast 2018 Commonwealth Games Corporation (GOLDOC - the Games’...

What you need to know about Chinese trade mark before entering the Chinese market

First to file system The Chinese trade mark system is a “first to file” system. As such, whoever files a trade mark first in China has rights to the trade mark. As Chinese trade mark...

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